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Amazon PPC Agency

Are you struggling to stand out in the competitive Amazon online marketplace? Mercatus’ Amazon PPC Agency offers expert management services to propel your brand to the top.

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Better than words. We don't just optimize content, we create stories that make your brand shine.

+20% Сonversion rate

+10% Average check

Your Amazon PPC Agency

Mercatus is a specialist Amazon PPC agency that helps brands discover their full potential on the platform. With a focus on Amazon PPC, we help you take that leap to skyrocket your sales and gain visibility and brand equity in no time! Amazon is a numbers game where sellers must compete against every other platform seller. That's where we come in.

Our Amazon PPC experts spend the time to learn your business and create highly targeted campaigns for you, putting ads in front of customers when they are most likely to buy. This is done through meticulous ad bid fine-tuning, effective keyword strategies and ever-evolving campaign optimisations to ensure your brand stays relevant in a competitive digital space.

How Much To Spend On Amazon PPC (2024 Guide)

Our Unique Amazon PPC Strategy

At Mercatus, we deliver bespoke Amazon PPC campaigns for every different platform and business requirement. The first part of our proven process is in-depth keyword research to ensure your ads are showing up in front of the right people. We use a strategic bid management technique that maximises placements to deliver results and is also cost-effective.

But we don't stop there. With constant monitoring and analysis, we are able to continuously refine campaigns as necessary in real-time meaning that performance never stays the same. Focusing on Sponsored Products, Sponsored Brands and Display Ads to drive full-funnel visibility across the Amazon ecosystem.

By constantly tweaking keyword targeting, bid optimization and ad placements we both minimise wasted spend on the account level yet maximise overall ROI.

What is Amazon PPC?

PPC stands for Pay Per Click and is a great strategic measure to maximise a seller’s profits. Our service entails:

  • 1. Precision Targeting

    We maximise ad visibility by targeting specific keywords that align with your product, ensuring your ads reach potential customers actively searching for similar items.

  • 2. Strategic Campaign Optimisation

    Our team fine-tunes your PPC campaigns, adjusting bids, and optimising ad content for optimal effectiveness, ensuring you get the most out of your advertising budget.

  • 3. Data-Driven Insights

    We teach you how to use comprehensive data analysis to gain actionable insights into campaign performance, enabling continuous improvement and adaptation to evolving market trends.

Benefits of Amazon PPC for Your Business

  • 1. Enhanced Visibility

    PPC implementation helps to increase your product’s visibility on Amazon with Sponsored Product Ads, boosting your chances of appearing in relevant search results and product detail pages.

  • 2. Brand Recognition

    Through Sponsored Brand Ads you can showcase your brand logo, custom headline, and a selection of products, enhancing brand visibility and building on how customers recognise your brand and products.

  • 3. Comprehensive Audience Reach

    With Sponsored Display Ads, we allow you to extend your reach both on and off Amazon, targeting specific audiences or retargeting previous product interactors for a more comprehensive marketing approach.

  • Measurable Results

    Amazon PPC campaigns gain you valuable customer insights which shape how you market your products. Using detailed reporting and analytics tools, you can measure the performance of your listings and interactions

Work With Our Amazon PPC Agency and Achieve Your Campaign Goals

Partnering with Mercatus means gaining access to a team of Amazon PPC experts dedicated to:

Conducting in-depth keyword research
Optimising campaign structure and targeting
Adjusting PPC ad bids and managing budgets
Monitoring market trends and seasonality
Providing professional advice and insights

    Case studies

    Check out our case studies to witness firsthand how Mercatus’ Amazon PPC management strategies have boosted brands and driven remarkable results.

    Frequently asked questions

    • Why should I invest in Amazon PPC?

      Amazon PPC services increase product visibility, drive sales, and enhance brand recognition, offering a competitive edge in the crowded Amazon marketplace.

    • Can I manage Amazon PPC on my own?

      While possible, without expertise, you risk wasted ad spend and lower sales potential. Our agency ensures strategic optimisation and cost-effective campaigns.

    • How does bidding strategy impact profitability?

      Competitive analysis helps identify successful strategies employed by competitors, allowing us to tailor your campaigns for optimal performance and outpace the competition.

    • How does competitive analysis benefit my business?

      Competitive analysis helps identify successful strategies employed by competitors, allowing us to tailor your campaigns for optimal performance and outpace the competition.

    • What makes Mercatus unique?

      Mercatus combines industry expertise, proprietary tools, and insider access to deliver unparalleled results, boosting click-through rates, and optimising overall campaign effectiveness.