Mercatus Blog
Here we share the latest news, trends and useful articles in the world of business, technology and innovation.
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What Is Amazon FBM? (Fulfilment by Merchant)
Amazon Fulfilment by Merchant (FBM) is one of the delivery mechanisms used by those who sell on Amazon. Essentially, it means the onus is on the Amazon seller to ensure the product is delivered to the end-user or customer. The merchant handles everything from accepting the order to organising shipment. The alternative for Amazon merchants […]
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How Long Does It Take For Amazon PPC To Work?
The Amazon Pay-Per-Click (PPC) tool is a popular marketing and income generating tool when selling products online. Essentially, it’s an advertising tool, facilitated by Amazon, which enables online vendors to create adverts linking to their products. It’s cost-effective as vendors or sellers only end up paying for the number of clicks through to their product the advert draws in.
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What Is Amazon PPC?
Are you thinking of increasing your product sales on Amazon? Amazon PPC might be what you need. Amazon’s advertising tool enables you to create ads that alluringly pop up just when a potential customer is purchasing products similar to yours. You only pay a small fee whenever someone clicks on your ad, which thus makes […]
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How Much To Spend On Amazon PPC (2024 Guide)
How much do you spend on your Amazon PPC advertising strategy? You don’t want to spend too much, and it ends up not being cost-effective. You also don’t want to spend too little, and you get no benefit out of it. That’s why we’ve put together this guide to help you determine how much to […]
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Top 10 Benefits Of Outsourcing Amazon Listing Services
Making your products stand out on Amazon requires time and expertise. Although you may have a knack for making good listings, you may not be aware of other dynamics to Amazon listings. This is where you may want to outsource Amazon listing services. These services offer packages that will monitor, manage, and boost sales campaigns […]
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What Is Amazon Brand Registry? 8 Key Benefits For Your Brand
Amazon is a lucrative online marketplace, offering many businesses golden opportunities to promote and sell their products. However, many sellers seem to worry about setting themselves out against the competition and ensuring their intellectual property and products are protected from people who might want to steal their ideas. Luckily, the platform has created the Amazon […]
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Top 8 Amazon Advertising Strategy Ideas For 2024
An increasing number of new trends are shaping up to make 2024 another significant year for your firm to stay ahead of the game. Read on for the best eight Amazon advertising strategy methods that will be a hit in 2024. From sophisticated targeting skills to new advertising techniques, these strategies can help improve your […]
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Amazon Chargebacks: Everything You Need To Know
Amazon, the giant of online commerce, is full of opportunities for sellers but also full of pitfalls. One such pitfall is the Amazon chargebacks, a horror story for many. But have no fear, for we’re going in-depth into the world of Amazon chargebacks here to discuss what they are in the first place, what types […]
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GS1 Certificate: Do You Need One To Sell On Amazon?
We want to ensure you’re all set up and ready to sell all you can, so we’re going to provide you with all the information you need about GS1 certificates. While it is possible to sell certain products without one, you most likely do need a GS1, so it’s best to know all about it.